If you have a Twitter account, it’s obvious that you aim to increase your follower count. To leverage your presence and build permanent relationships, you have to interact with other users. Meanwhile, you should analyze your Twitter account’s engagement performance.

Social media is an active platform. People follow and unfollow each other continuously. Twitter users mostly follow accounts that share similar hobbies and interests, and unfollow for certain reasons. Following and unfollowing is an ongoing process on Twitter.

Interact with other users on Twitter.

When you share quality content and add value to others, your follower count grows. But sometimes people unfollow you, whether they are not interested in your tweets anymore, whether they find better accounts or they want to refresh the accounts they follow.

Definitely, you want to know the accounts that stopped following you. If you follow people reciprocally, for you, it’s important to track the users that are not following you back.

To track all these engagement activities Soaster provides you with three analysis options: New Engagements, Following Engagements and Top Engagements.

New Engagements

In the “New Engagements” section, you will be able to check your new followers and recent unfollowers.

By clicking “New Followers“, at the top of the list you can see the accounts that followed you recently. You can also sort out all your followers by influence rate, tweet numbers, follower count, following count, and link date.

To see who stopped following you, go to “Recent Unfollowers.” Here you can track when these accounts unfollowed you. If you wonder whether a specific user unfollowed you or not, fill in his/her handle in “Search records” and check out.

If you also want to unfollow some of these accounts, click on their profile picture. After checking them one by one, you may decide whether to unfollow or not.

Track your new followers
New Followers

Following and unfollowing is an ongoing process on Twitter.

Know who unfollowed you recently
Recent Unfollowers

Following Engagements

When you try to grow your social media network, reciprocal following is important. With our “Following Engagements” option, it’s easy to know which of the accounts that you are following do not follow you back.

Followers” section shows the accounts that are following back.

Following Back

Unfollowers” section gives what most of the Twitter users want. This option shows the accounts that are not following you back. If you want, you can also unfollow them or try to get their attention.

Not Following Back

Top Engagements

By clicking on the “Top Engagements” button, you can see a listing of your top 100 followers and followings. By default, they are sorted by influence rate. This analysis shows which of your followers and followings are the most active on Twitter. Engaging with these accounts can also help you increase your influence rate.

Top Followers
Top Followings

Final thoughts

With Soaster’s user-friendly options, it is very easy to analyze your Twitter account’s engagement performance. The number of accounts that follow you back shows how attractive your account is to them.

If more people unfollow you than follow, you’d better check your content’s quality. If you are struggling to find quality content, Soaster can help you to find good content relevant to your interests.